Leading fitness operator energie Group has turned to GCW to help expand its budget gym operation Fit4less. The energie Group is a big player in the market with 97 clubs and close to 100,000 members in the UK and overseas. It already has 30 Fit4less operations. “Fit4less is well placed to compete for the best premises. We look forward to helping them expand in the very competitive and burgeoning budget gym market” says GCW director Simon Horner.
GCW is actively searching for suitable premises across Greater London and the Home Counties and will be concentrating on raising the profile of the brand within the property market. Fit4less is looking for premises of 4,000 to 8,000 sq ft in locations that include the high street and shopping centres. “If a suitable property is available we want Fit4less to be the first port of call It operates its business on a franchise model and has around 40 franchisees approved including some who can operate multiple sites” says Horner.